Global Tire Expo / SEMA Show


2020 Global Tire Expo/SEMA Show Cancelled


Due to evolving plans by the state of Nevada to slow the spread of Covid-19 and concerns event facilities and services may not be available in November, the 2020 Global Tire Expo GTE)/SEMA Show in Las Vegas will not take place as planned this year. As a result of this decision, the Tire Industry Association will move the events it had planned for the 2020 trade show, including its 100th anniversary celebration, to next year’s expo. 

TIA additionally is exploring the opportunity of offering the educational sessions, annual membership meeting and other programs slated for this year’s GTE and delivering them virtually later this year. The dates and times for these events will be announced once a final decision has been made. 

“While this decision is disappointing for our association and the overall automotive aftermarket community, we are fortunate to be able to reschedule and conduct our events next year,” said CEO Roy Littlefield. “Our efforts to support TIA members and the industry continues unabated.”

The Specialty Equipment Market Association (SEMA), which produces the GTE/SEMA Show, said its decision regarding the 2020 show will bring much-needed clarity to an uncertain picture and will help exhibitors, attendees and partners plan accordingly. Show organizers and industry members worked tirelessly to deliver a safe and productive SEMA Show in November, SEMA said, but mounting uncertainty and worldwide travel restrictions rendered continuing the event inadvisable.

“With strong support from the industry, it was a difficult decision to make,” said Tom Gattuso, SEMA vice president of events. “And while we had a plan in place and were ready to provide the industry with a safe event where they could do business, we felt we needed to be able to give exhibitors and attendees assurance that the event could be held in November. Recent reopen guidelines in Nevada were not providing us with the assurance that Las Vegas would be able to host the event at that time."

The 2021 GTE/SEMA Show is scheduled for Nov. 2-5 at the Las Vegas Convention Center.

“The SEMA Show is committed to furthering businesses in the automotive specialty-equipment market, and to providing manufacturers and buyers with the best opportunity to connect, promote new products and discover new trends,” said Chris Kersting, SEMA president and CEO. “We appreciate the spirit, hard work and innovation our industry puts into the SEMA Show each year. While we are disappointed circumstances prevent us from hosting the Show in November, we look forward to getting everyone together in 2021 for another outstanding event.”